Hey! My name is Francesca Rimi and I’m a graphic designer with extensive branding and marketing experience. I've worked in New York, helping companies develop their voice and branding. I was a lead designer for Douglas Elliman, one of New York's largest real estate agencies. I was also lead designer for clients including The Watergate Hotel and Songs For Seeds.
I've also collaborated with artists and comms strategists for brands like Levi's, Samsung, Sephora and Telstra. I'm all about process, collaboration, and (most importantly) finding the right audience. If you’re in Sydney, have an awesome idea and wanna chat over coffee get in touch!
Designing for digital applies to websites, social media, videos, newsletters and anything built to live in technology. Skills include UX/UI, illustration, color pairing, typography, and marketing strategy.
Programs Used: Photoshop, Illustrator, Sketch, InVision
Print production includes preparing files for business cards, specialty gifts, branded merch, and marketing collateral. Understanding the different processes, such as laser printing and silkscreening, allows for fun and intriguing ways to create assets. Skills include branding, identity, color pairing, type-setting, print production, packaging, advertising.
Programs Used: InDesign, Illustrator, Photoshop
Creating an identity can mean making a brand from the bottom up or refreshing an already existing entity. Another case is when a company already has an established following and are looking for specialty one-off looks for events. Skills used are branding, typography, color pairing, print, digital, and marketing strategy.
Programs Used: Photoshop, Illustrator, InDesign, Premiere, Sketch, InVision, Keynote, Mailchimp, Google Drive, Microsoft Office, Social Media
Met me out and about? Looking for a graphic designer? Want to grab coffee? Send me a message and I'll get back to you as soon as possible. Please include any specifications for project inquiries: deliverables, time frame, budget, etc.